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This report targets at constant monitoring of the changing market situation and covers:
- Market volume and growth both in monetary and subscriber terms;
- Market structure by subsegments, consumer types, geographical regions;
- Regional peculiarities of market dynamics
- Operators’ competitive profiles, marketing activity: product and price offers, promotion campaigns;
- Main trends of fixed telephony market;
Main findings:
By the results of 1H 2010 the volume of the fixed telephony market was estimated at about USD 437 mln. in revenue, 12,35 mln by the number of telephone sets. During few recent years fixed telephony market has been stagnating and thus showed the decline in revenue rate and subscribers’ number. iKS-Consulting sees main perspective for the sector lying within convergent services, as well as Triple Play service. Ukraine accounts several such kind of multiservice operators.
Practical Use and Target Audience
The report will be interesting for both “traditional” players of the market , as well as companies striving to diversify their business. Besides, the research will be useful for the existing and potential investors, independent experts, telecommunication vendors, etc.
This report can help solve the following management tasks:
- Get a timely impression about market changes and prepare counter-steps;
- Reveale new market niches;
- Analyze competitive strategies on the market;
- Choose a way of optimizing service and tariff packages;
- Correct strategy and improve business efficiency;
- Elaborate business model tied to your own needs.
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Number of pages: 58
Number of charts and tables: 59
Price: USD 1850
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Report contents:
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INTRODUCTION
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Chapter 1.
Revenues of Ukraininan Fixed Telephony market
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1.1. Revenues from fixed telephony services
1.2. Long-distance Telephony (inter-city and international)
1.3. Local telephone communication
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Chapter 2.
Subscribers’ Base Volume and Dynamics
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2.1. Fixed Telephony Subscriber’s Base
2.2. Telephony Penetration
2.3. Network Digitalization
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Chapter 3.
Market Structure by Consumer Types
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3.1. Revenue Structure by Consumer Types
3.2. Average Revenue per User
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Chapter 4.
Regional Development
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Regional Patterns of Fixed Telepehony Market Development
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Chapter 5.
Fixed Telephony Development Tendencies
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Fixed Telephony Market Development Tendencies
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